Juventus operates as a professional football club and commercial sports enterprise. In recent seasons the club has suffered lower-than-expected sporting results and commercial revenues, while also absorbing higher non-recurring costs. These pressures prompted management to seek fresh equity financing to shore up the balance sheet. Majority shareholder Exor had already injected a €30 million advance earlier in the year, signalling continued support. Shareholders have now authorised a further capital increase of up to €110 million, with the final amount, issue price and other technical terms to be set by the board in the coming weeks. The equity raise is intended to stabilise finances and maintain competitiveness on and off the pitch. Second-largest investor Tether attempted to attach pre-emptive rights for existing holders but the proposal was decisively rejected, illustrating broad shareholder alignment behind the board’s plan.

Total raised

$127M

Funding rounds

1

Latest round

Equity

Latest activity

Nov 2025