Keynes builds an audience-first Connected TV (CTV) performance advertising platform that uses artificial intelligence to optimize ad spend across fragmented streaming services and deliver transparent reporting on campaign impact. Founded in 2018 and led by founder and CEO Dan Larkman, the company serves medium-sized and enterprise brands. Keynes focuses on measurable business outcomes and tracking how CTV campaigns affect overall brand growth and other paid marketing channels. The company recently raised a $40M minority investment from Volition Capital. Proceeds from the investment are earmarked to expand technology infrastructure, enhance data integrations, and strengthen measurement capabilities. No revenue or user metrics were disclosed in the article.

Total raised

$40M

Funding rounds

1

Latest round

Equity

Latest activity

Mar 2026