Founded by engineer and IIM-Kozhikode alumnus Hitesh Bhagia, Kilrr produces 11 variants of powdered meat marinades and three gravy mixes that use solely vegetarian ingredients, contain no preservatives, additives, artificial flavours or added sugar, and carry a six-month shelf life. Launched in March 2024, the products retail at roughly ₹70 per pack, with an average order value of about ₹660. Kilrr generated ₹2.6 crore in revenue in FY24-25 and a further ₹5 crore in the first half of FY25-26, putting it on track for a projected ₹13 crore in sales this fiscal year. The company currently operates at a negative 25 % EBITDA margin as it invests heavily in marketing, growth and distribution. Approximately 55 % of sales come through its own website and 35 % via quick-commerce marketplaces, underscoring strong online customer traction. Kilrr plans to expand its product portfolio and deepen distribution to capture the growing Indian demand for convenient, healthy, protein-focused meal solutions.

Total raised

$0M

Funding rounds

1

Latest round

Equity

Latest activity

Feb 2026