Kindly Care operates a marketplace that pairs vetted caregivers with families and then acts as a back-office provider to set up payroll and ensure state-specific tax and withholding compliance. The platform hosts more than 100,000 registered caregivers, of which about 20,000 have been fully vetted and are available for contact. Families typically set hourly wages around $15–$18, and Kindly Care takes a commission of roughly 20% for live-in help and 25% for non-live-in caregivers. The company is roughly three years old and has a headcount of about 12 people. Services cover a range of needs from memory care and specialized nursing to personal care and transportation. Financially, the company has raised a $5.4 million Series A and has $9.5 million in total funding to date. With the new capital, Kindly Care plans to expand from operations in five states (including California and Ohio) to all 50 states. Kindly Care operates a marketplace that pairs vetted caregivers with care-managers so families can access monitored, one-on-one care without relying solely on traditional agencies or assisted living. The company personally vets every caregiver and requires an introductory video with standardized questions to enable easy comparisons. The platform automates scheduling, payroll, onboarding and other tax and compliance tasks related to social security and Medicare to reduce friction for workers. Caregivers set their own prices while care-managers receive location check-ins and regular health and scheduling reports for transparency and oversight. Kindly Care launched with a $3.1 million investment and currently has 5,000 people offering care on the platform across California and Texas. Growth is constrained by statewide regulations, though investors expect rapid domestic expansion and do not rule out future international expansion.

Total raised

$9M

Funding rounds

2

Latest round

Series A

Latest activity

Jul 2018