Founded three years ago by Turkmen entrepreneurs and now headquartered in Dubai, KinesteX has built a software development kit that embeds an artificial-intelligence fitness coach into third-party applications under a white-label model. The virtual trainer monitors form, corrects movements, counts reps and calories, and personalizes workout or rehabilitation plans after short assessments. The company targets three B2B niches—consumer health apps, corporate wellness platforms, and insurers’ wellness offerings—and is active in 16 countries. To date it has signed 111 partner companies, of which 27 are paying customers, and maintains a 20-plus-person team spread across Turkmenistan, Dubai, Minsk, and Germany. KinesteX has attracted notable advisors, including the AMKM family office tied to a Dubai royal family member. Recognitions include winning “Best Application of AI in Medicine” at the AICA forum in Uzbekistan and collaborations with the Government of Dubai to boost physical activity. Looking ahead, the startup is beta-testing a fully-fledged AI personal trainer app that delivers individualized three-week training cycles with continuous progress assessments.

Total raised

$1M

Funding rounds

1

Latest round

Equity

Latest activity

Feb 2026