KnowledgeHound is a Chicago, IL-based platform that enables brands to activate, explore and analyze market research data to understand customers and design products. Led by founder Kristi Zuhlke, the company offers data analytics and visualization tools to surface insights and find instant answers from research. In November 2016 the company raised $2.7M in a Series A. Backers included George Spencer at Seyen Capital, Gaspar Group, InvestHER and BRJ Ventures. The company said it will use the funds to accelerate development of new technology. The financing is intended to support continued enhancement of its analytics and visualization capabilities for product and customer understanding. KnowledgeHound is a Chicago-based enterprise market research data-retrieval and visualization platform. It offers a natural-language search and data-visualization platform that lets researchers, marketers and sales teams find, visualize and analyze quantitative and qualitative consumer-research data. The company was co-founded by Kristi Zuhlke, a former Procter & Gamble consumer insights manager. KnowledgeHound focuses on improving its search engine, data-visualization and data-science capabilities. The article notes the company raised seed funding to continue investing in those teams and technologies.

Total raised

$4M

Funding rounds

2

Latest round

Series A

Latest activity

Nov 2016