The Venture Codex Logo

The Venture Codex

Kreo

3490, 14th Main Rd, HAL 2nd Stage, Indiranagar, Bengaluru, Karnataka, 560038, India

Overview

Founded in 2022 by Ishan Sukul and Himanshu Gupta, Kreo designs and sells high-performance mice, mechanical keyboards, microphones, tripods, and lighting solutions tailored to India’s booming gaming and creator community. The brand positions itself as a premium yet affordable alternative to international products, aiming to bridge global performance standards with local price sensitivity. Operating via a digital-first distribution model that combines its own D2C website, online marketplaces, and creator-led marketing, Kreo leverages influencer engagement and community building to drive sales. The company’s strategy sits at the intersection of India’s fast-growing creator economy and the surging demand for specialized gaming hardware. While detailed revenue or user metrics were not disclosed, the founders presented a valuation of ₹200 crore on national television, reflecting ambitious growth expectations. The focus on disciplined capital allocation and supply-chain efficiency suggests a path toward sustainable scaling rather than aggressive cash burn. Looking ahead, Kreo intends to capitalize on the expanding gaming audience and deepen its product portfolio within high-engagement tech accessories.

Total raised
$0M
Funding rounds
2
Latest round
Equity
Latest activity
Feb 2026

Industries

  • Electronics
  • Retail
Visit website

Recent funding

  1. Equity

    Feb 2026

    $0M

Team