Armored Things provides an AI-powered platform that gives facilities and security teams a real-time understanding of how many, and how often, people are utilizing different spaces in arenas, buildings, and on campuses. The software enables smart decisions related to crowd density, space utilization, security, maintenance, and guest experience while providing access to data trends for ROI on space management. The company said it will use its new funding to continue building out its product platform, add to its team, and accelerate go-to-market efforts in sports and entertainment venues, and on college and corporate campuses. Led by co-founder and CEO Julie Johnson Roberts, Armored Things raised $12M in a Series A round led by Nimble Ventures with participation from several other investors. Along with the funding, the company announced Jonathan Tice as Chief Revenue Officer to lead market expansion, sales, marketing, business development, and strategic partnerships. Armored Things is a Boston, MA-based SaaS crowd intelligence company providing AI-powered occupancy and crowd-flow analytics. Led by CEO Julie Johnson Roberts, the company offers software for facility managers and stadium operators to observe density and flow of people in real-time, historically and predictively. Its platform delivers granular building- and room-level occupancy data, anomaly and overcrowding alerts, and supports data-driven decisions on gate crowding, staffing and security. The AI software is deployed in command centers and on mobile devices for stadiums, college and corporate campuses, and conference sites. The company announced an additional $7M seed round, bringing total capital to $14.8M, and said the proceeds will support expanded product development and customer presence. In a separate release, Armored Things said Los Angeles Football Club will use its software as part of its reopening strategy to help ensure the safe return of fans. Armored Things develops a predictive cyber-physical incident-response platform that uses existing IoT and mobile devices and systems to provide early warnings, threat assessment information, and automated responses. The company targets safety in large shared spaces such as schools, stadiums, and streets. Led by CEO Charles Curran and based in Boston, MA, Armored Things plans an initial product release slated for early next year. The business completed a $5.5M seed financing and intends to use the capital to ramp up product development and increase sales and marketing ahead of that launch. The platform is positioned for deployment by security operations teams to augment situational awareness and incident response.

Total raised

$25M

Funding rounds

3

Latest round

Series A

Latest activity

Aug 2021