The Venture Codex Logo

The Venture Codex

Lamoda

10 Letnikovskaya, Moscow, Moscow City, 115114, Russian Federation

Overview

Lamoda is an online fashion retail business built by Rocket Internet that serves customers predominantly in Russia and Kazakhstan. The company operates a sizable logistics and delivery capability, including plans to develop its Lamoda Express regional delivery network. Lamoda employs more than 2,000 people and indirectly supports additional jobs in logistics, IT and local sourcing. Its investors include Investment AB Kinnevik, Access Industries, JP Morgan, Summit Partners and Tengelmann. According to Crunchbase cited in the article, Lamoda has raised $130 million to date. The recent €10M investment from the IFC is intended to support expansion, raise environmental, social and governance standards, and strengthen competitiveness through reduced operating costs and enhanced efficiency. Lamoda is an online fashion retailer that aggregates and resells clothing and accessories from roughly 800 brands, offering about 1 million products and operating its own logistics arm, Lamoda Express. The company runs e‑commerce sites in Russia and a second site in Kazakhstan, and says it serves 1 million customers who generate about 20 million visits per month. Lamoda operates a courier delivery and cash-on-delivery system to address local postal and payment frictions and aims to expand its courier service from 10 cities to over 25 by year‑end. Management says it has a "multiple three‑digit million" run rate that is growing by a couple hundred percentage points per year, and that 15% of traffic is from mobile devices. The company is building private‑label offerings and plans investments in visualization technologies to reduce returns and improve fit selection. Lamoda was incubated by the Samwer brothers' Rocket Internet and is positioned to expand further into Russia and adjacent markets such as Ukraine.

Total raised
$144M
Funding rounds
2
Latest round
Equity
Latest activity
Jan 2014

Industries

  • E-Commerce
  • Fashion
  • Wearables
Visit website

Recent funding

  1. Equity

    Jan 2014

    $14M

  2. Equity

    Jun 2013

    $130M

Team

No current team members are available.