Larky provides a web and mobile service that helps users discover and redeem discounts and benefits from membership organizations, credit cards, and insurers. The app and site have documented deals for around 2,000 groups, which the company says cover 90–95% of what users seek. Larky has partnered with roughly ten associations with a combined reach of about 600,000–700,000 members and is in discussions with several larger groups, including a deal with a well-known health insurer. Consumers can use the mobile app to receive point-of-sale alerts when discounts apply and store photos of membership cards instead of sharing account numbers. The company plans to sell aggregated analytics to member organizations to show perks performance and savings, and to connect organizations with merchants to improve discounts. Near-term product plans include continuing iOS iteration, launching on Android, and releasing a browser add-on that highlights available discounts in search results; longer-term plans include integration with online and mobile payment systems.

Total raised

$1M

Funding rounds

1

Latest round

Seed

Latest activity

Apr 2013