Lavender provides an AI-powered email assistant that integrates with users' workflows to research recipients, score messages (0–100), and suggest optimizations to increase reply rates. The product combines deep learning on email data with communication and behavioral psychology to coach sales reps rather than fully automate outreach. Lavender says the tool can cut personalized email writing from over 15 minutes to about 60 seconds and drives average reply rates of 20% or more versus an industry standard under 5%. Customers named in the article include Twilio, Sharebite, Sendoso, Segment, Lucidworks, and Clari. The company positions its product to reduce rep onboarding time, improve sales pipelines, and help teams maintain growth with leaner headcounts. Lavender plans to use new funding to expand its team and introduce additional AI-powered features to boost productivity and generate faster responses.

Total raised

$11M

Funding rounds

1

Latest round

Series A

Latest activity

Feb 2023