Less is a ride-sharing service that matches drivers already traveling from A to B with passengers seeking rides along the same route, focusing on commuters and short-distance trips. The company is building a navigation app as its entry product to attract users and collect traffic data. To incentivize adoption and gather real-time information, Less rewards drivers with small cash payments (examples in the article: €0.10 per km or €0.15 per km) when they drive in areas with outdated map data. Eventually the product will let drivers pick up passengers on the way; Less is not targeting professional drivers but ordinary people who can earn a few euros toward gas. The service currently operates only in the Paris area and is positioned against competitors such as BlaBlaCar’s BlaBlaLines. Less is an early-stage product that has begun fundraising to support development and growth.

Total raised

$19M

Funding rounds

1

Latest round

Equity

Latest activity

Nov 2017