The Venture Codex Logo

The Venture Codex

Life House

110 E 25th St, New York, 10010, United States

Overview

Founded in 2017 by Rami Zeidan, Life House began as a hotel brand and operator and has evolved into a tech provider, hotel manager and boutique brand with a 70-person team. The company has developed a comprehensive SaaS product for independent hotels covering revenue management, dynamic pricing, financial reporting, operations, branding and design. Life House currently manages close to 50 hotels in North America, with properties ranging from 14 to 375 rooms, and about 85% of its portfolio now consists of third-party hotels using its software via white-label agreements. According to the company, its software has consistently increased hotel profitability by over 200% and net revenues by over 45%, and the business has grown over 600% since the onset of the COVID-19 pandemic. The company is initially focused on small hotels but plans to expand to larger properties over time. New capital will be used largely for hiring software developers, product staff, engineers and to build out its sales organization. Life House is a New York-based, tech-enabled lifestyle hotel brand, management company and vertically-integrated software platform founded in 2018 by Rami Zeidan. The company builds and operates boutique hotels alongside a white-labeled management platform that includes automated financial reporting, an algorithmic machine-learning pricing system, and an employee-facing property management system. Life House runs an asset-light model and has more than 800 beds today, expects 25 hotels to be open by early next year, and operates with only 30 corporate employees. Its platform is driving over 40% increases in revenue, reducing operating costs by as much as 45%, and capturing over 65% of bookings directly on its website. The brand also offers differentiated products such as luxury bunk rooms that sleep four adults while maintaining upscale amenities, and has secured hundreds of millions in third-party real estate capital to scale. The company has raised under $9 million in prior venture funding and with the new financing plans to expand into new markets, launch new brands across consumer price segments, and continue product and supply-chain innovation. Management targets reaching corporate profitability within 18–24 months. Life House operates and manages locally-rooted lifestyle boutique hotels using a proprietary, tech-enabled management and white-label operations platform that centralizes back-office functions and drives direct web bookings. The company pairs in-house design and contextual repositioning with software that increases revenue and automates operations, claiming 30–50% higher returns for real estate partners versus traditional managers. Life House currently operates four hotels, has signed over 500 rooms across nearly 10 projects while spending less than $5M of venture capital, and counts venture backers including Global Founders Capital, Comcast Ventures, and Trinity Ventures. The company reports 50–80% of bookings driven direct to its website (a 200–300% improvement versus typical independents) and first-year NOI uplifts of 40–100%; a Nantucket repositioning is projected to raise NOI by >100% and add about $15M in property value. Life House plans rapid, asset-light expansion—raising a Series B and targeting over 20 hotels open or under construction by 2020 in markets such as Nantucket, Brooklyn, Denver, and Lake Tahoe. The $100M equity commitment from Blue Flag Partners will fund acquisition of seven to ten additional hotels and scale the company’s management and investment partnership model. Life House builds and operates vertically integrated lifestyle boutique hotels and develops properties for real estate owners, combining design, food & beverage, operations and in-house technology. The company has a proprietary technology platform intended to drive direct bookings, optimize operations, and power a social network for travelers to meet before arrival. Life House structures venture and real estate capital separately so the operating company can remain asset-light and scalable while supporting property development. Co-founded by Rami Zeidan and Yury Yakubchyk in 2017, the team includes hotel and technology executives with experience from Starwood, 1 Hotels, Sydell Group, and others. Life House plans to open its first two hotels in Miami in the fall and a property in Brooklyn in early 2019, and has run a pre-launch referral campaign offering free trips and opening-party invitations.

Total raised
$200M
Funding rounds
4
Latest round
Series C
Latest activity
Dec 2021

Industries

  • Hospitality
  • Hotel
  • Leisure
  • Lifestyle
  • Software
  • Travel
Visit website

Recent funding

  1. Series C

    Dec 2021

    $60M

  2. Series B

    Jan 2020

    $30M

  3. Equity

    Jul 2019

    $100M

  4. Series A

    May 2018

    $10M

Team