LinguaLeo is a market leader in online English language learning in Russia and the CIS that uses game formats and content to motivate regular practice. Its product is available as a web app, Android, iOS and Windows Phone applications, as well as a browser plug-in. The company is used by over 11 million people worldwide, mainly from Russia, Ukraine, other CIS countries, Brazil and Turkey. LinguaLeo intends to use the new financing to achieve self-sufficiency while maintaining the core team and continuing strategic product-development directions. Those directions include further improvement of education quality and strengthening of user-motivation mechanisms. Financially, the company has raised over US$3.7m to date, including $200k from angel investors and a $3m round from Runa Capital in Spring 2012. LinguaLeo is a Russian gamified online platform for learning English that uses a game-like interface and personalized learning materials. The platform provides audio, video and text libraries, personalized glossaries, vocabulary trainers, pronunciation and comprehension tools, and a virtual pet (Leo) as part of its gamification mechanics. Registration and limited content are free (Status Básico), while the paid Status Ouro subscription costs R$99 for 12 months and unlocks full trainings, unlimited words and courses; the company also offers a corporate version. After two years of operation the site has 2.5 million registered users and won a prestigious Russian technology innovation award. LinguaLeo recently secured financing to support international expansion and has launched in Brazil at LinguaLeo.com.br. The company aims to reach over 1 million Brazilian users within a year as part of its global expansion plan.

Total raised

$3M

Funding rounds

2

Latest round

Equity

Latest activity

Dec 2012