Link provides an enterprise-grade pay-by-bank solution that lets customers send funds directly from their bank accounts to merchants via SDKs, a Shopify app, hosted checkout pages and dynamic payment links. The company guarantees funds to merchants, assumes customer credit risk, and uses an AI model to flag potentially fraudulent or risky transactions. Link says its service covers roughly 95% of U.S. bank accounts and that it already has “several billion” in annual payment volume committed from brands including Misfits Market, Play By Point, Thrivos and Passport Parking. The startup has built product, engineering and sales teams across San Francisco, Austin, Miami and New York City. Link declined to disclose revenue but plans to grow headcount from about 40 to 60 by the end of 2023. With the new funding it will launch account verification to verify bank accounts and ownership information to comply with Nacha’s new account validation rule.

Total raised

$20M

Funding rounds

1

Latest round

Series A

Latest activity

Jan 2023