Little is an app-only marketplace for iOS, Android and Windows Phone that surfaces deals from physical merchants across restaurants, movies, hotels, salons, gyms, spas and more. The service is live in 11 Indian cities with an initial catalog of 5,000 merchants. Little takes a service fee from merchants of roughly 6–14 percent depending on the vertical, and allows merchants to customize offers for different customer segments. Founders Manish Chopra and Satish Mani launched Little after their prior startup Zovi; the team is currently about 400 people and aims to grow to 1,000. Management targets scaling to 50,000 concurrent deals and projecting a $170 million run rate by March of next year. Paytm is powering payments for Little and will use Little to power deals on its own platform.

Total raised

$50M

Funding rounds

1

Latest round

Equity

Latest activity

Jul 2015