Loti AI develops AI technology for voice and facial recognition, deepfake detection, and internet scanning to detect and remove unauthorized likeness content. The company helps public figures, brands, and everyday users by issuing takedowns, enabling clients to capture and control their AI likeness, and streamlining enforcement of likeness contracts. Loti AI also launched a free consumer offering to let individuals monitor and remove unauthorized content and to resurface long‑lost photos and videos. The funding will be used to drive product development, scale systems, expand market reach, and broaden coverage to a wider online audience. Loti AI plans to deepen strategic partnerships with talent agencies WME and CAA to provide comprehensive services for high‑profile clients. Luke Arrigoni is the company’s founder and CEO. Loti AI leverages advanced AI to surface, identify, and remediate unauthorized content featuring clients' likenesses across social platforms and the public internet. Its products include Loti Watchtower for detection and takedowns and Loti Enforce to eliminate unlicensed distribution based on contract terms. The company scans more than 450 million digital assets each day and reports its auto-takedown functionality achieves a 95% success rate within 17 hours. Loti has strategic partnerships with major talent agency WME and other agencies and works directly with top celebrities to secure their digital presence. The company cites a 40% jump in detected deepfakes in the past month, underscoring rising demand for its services. Loti says it can scale massively while maintaining accuracy and offers comprehensive coverage worldwide. Loti AI builds safety infrastructure to protect public figures and brands from misuse of identity in the generative AI era. Its Watchtower product locates and removes deepfakes and impersonator accounts, while Enforce ensures likenesses are used according to contract. The company reports its takedown system can find and remove unauthorized content with 95% effectiveness within one day. Loti positions these products as core offerings to help individuals and organizations maintain authenticity and image rights online. The team says proceeds from the seed round will be used to go to market, expand offerings, and continue product development. Loti was founded in 2022 and is based in Seattle, WA.

Total raised

$28M

Funding rounds

3

Latest round

Series A

Latest activity

Apr 2025