Founded in 2011 by Amber Venz Box and previously branded RewardStyle and LIKEtoKNOW.it, LTK operates a creator-focused marketplace and mobile app that lets influencers make their posts shoppable. The platform houses curated product posts and enables brands to connect with creator partners for marketing campaigns. LTK reports shoppers spend more than $3 billion on the platform each year, and the company has been profitable for many years. Creators on the platform earn between 10% and 25% of sales while LTK collects a transaction fee; Forbes says more than 130 influencers have become self-made millionaires through LTK. The company works with 5,000 retailers and more than 1 million brands and has an international staff of 350. With the new funding, LTK plans to hire across the organization to accelerate international growth; the company is Texas-based. rewardStyle provides a monetization solution for content creators and retailers that combines an ecosystem of technology and strategic consulting. The company operates LIKEtoKNOW.it, an in‑Instagram service that enables nearly 1 million consumers to access full product and service information on Instagram. rewardStyle reports having publishers in more than 80 countries and monetizing content in more than 120 countries. The team exceeds 100 employees across offices in Dallas, London, and San Francisco. Founded by Baxter Box and Amber Venz Box, the company plans to extend its luxury category offering and expand its content creator portfolio. It intends to use new funding to accelerate its product roadmap and establish on‑the‑ground market presence in Asia, the Middle East, Central Eastern Europe and Russia.

Total raised

$315M

Funding rounds

2

Latest round

Equity

Latest activity

Nov 2021