Lulus
195 Humboldt Ave, Chico, California, 95928, United States
Overview
Lulu’s Fashion Lounge operates an e-commerce platform that curates and sells trend-driven apparel, shoes, and accessories targeted at women shoppers. The digitally native brand focuses on fast-moving styles and a data-informed merchandising approach to keep inventory aligned with customer demand. In addition to its core online storefront, the company leverages social media marketing and influencer partnerships to drive traffic and brand awareness. Lulu’s is entering a new phase of growth and is actively fortifying its balance sheet; the company has secured a $20 million asset-based revolving credit facility that will partially refinance existing debt while providing incremental liquidity. The facility also includes a $5 million uncommitted accordion feature and a $1 million sublimit for letters of credit, giving management additional flexibility for working capital. Proceeds are earmarked to support sustainable growth objectives, suggesting plans to scale inventory, marketing, or logistics capabilities. The company’s access to flexible capital underscores its positioning as a middle-market, digitally native fashion retailer seeking to expand in a competitive landscape.
- Total raised
- $140M
- Funding rounds
- 3
- Latest round
- Debt Financing
- Latest activity
- Sep 2025
Industries
- Consumer Goods
- E-Commerce
- Fashion
- Online Portals
- Retail
- Women's
Recent funding
Debt Financing
Sep 2025
$20M
Equity
May 2018
$120M