Magify offers a pay-as-you-go, end-to-end platform that combines Business Intelligence and LiveOps tools to help game studios analyze performance, run in-game tests, manage monetization, and track marketing campaigns. The platform presents integrated data on an easy-to-understand dashboard for teams from executives to designers. Magify says its solution can cut the cost of building internal systems by 10x–30x while improving revenue per user and lowering user acquisition costs. The company is developing enhanced AI features and plans to expand into new markets using the new funding. Magify was founded by Evgeniy Kurenkov and is built by an international team of over 30 employees, mainly developers, data engineers, and configuration managers. The platform is already in use by studios for financial planning, user segmentation, and product development workflows.

Total raised

$1M

Funding rounds

1

Latest round

Equity

Latest activity

Sep 2024