Mara operates a grocery fulfillment service that sells supermarket items at wholesale prices and delivers them for free to local pickup points, enabling next-day collection within about 500 meters of users' homes. The company avoids forcing app downloads: customers can order via a website, pay at pickup, and communicate with Mara over WhatsApp. Mara partners with nearby merchants (bakeries, grocery stores, butchers) to serve as pickup points, giving those merchants commission and potential repeat foot traffic. Operationally it closes daily orders by midnight, packages them, and routes trucks to distribution points to lower logistics costs and concentrate deliveries. The startup is running a pilot in São Paulo’s East Zone, currently has 15 employees, and plans to grow the team to about 100 focused on logistics, purchasing and technology. Mara intends to use new capital to build its team, product and technology, and is inaugurating its first warehouse and office in São Paulo.

Total raised

$6M

Funding rounds

1

Latest round

Equity

Latest activity

Mar 2022