Marketware provides referral development, market insight, and patient acquisition solutions for teams working in physician relations, data analytics, marketing, strategic planning, and business development. The company serves health systems across the United States, helping customers target, track and trend their market share. Marketware raised $4.5M in a Series B financing led by Epic Ventures with participation from Peak Ventures. The company intends to use the funds to expand operations and broaden its business reach. It is led by newly appointed CEO Alex Obbard, who brings more than 25 years’ experience in revenue and profit generation for technology organizations.

Total raised

$5M

Funding rounds

1

Latest round

Series B

Latest activity

Sep 2017