Maslo rebuilt its product from a direct-to-consumer mindfulness avatar into a professional-services platform focused on executive coaching. The service processes voice-activated recorded journals using natural language processing and other machine learning tools, then surfaces dashboards and visualizations for coaches and training professionals. Dashboards visualize language patterns, thematic trends, and recurring emotions so coaches can track client development and leadership habits. As part of its go-to-market, Maslo is partnering with the International Coaching Federation and offers free access to coaches enrolled in ICF Accredited Coaching Programs. The company is collaborating with researchers at the University of British Columbia and Mitacs and was awarded a grant to study the efficacy of “empathetic computing” with UBC’s BAR Lab. Financially, Maslo recently secured a $1 million capital commitment from investors Saki Georgiadis and Dr. Ray Muzyka. The article does not disclose revenue, user metrics, valuation, or prior financing details.

Total raised

$1M

Funding rounds

1

Latest round

Equity

Latest activity

Nov 2019