MassRoots is a private social network serving the legalized cannabis community, offering a semi-anonymous environment for users to share cannabis-related experiences, connect with other consumers, and discover cannabis content. Since launching in July 2013, the app has grown rapidly, reporting 80,000 monthly active users, 14 million interactions, and more than 50,000 daily app opens. The platform emphasizes user privacy by not requiring personally identifiable information and targets users who prefer not to post cannabis activity on mainstream networks. MassRoots positions itself as a marketing and distribution channel for legalized cannabis and ancillary products, aiming to integrate mobile technology with the growing legalized cannabis industry. The company is building a location-based service to connect users with the cannabis community around them. Management describes the network as the premier digital hub for legalized cannabis users. MassRoots is an app-based social network dedicated to the medical cannabis community, launched in July 2013 and co-founded by Isaac Dietrich. The platform centers on high-quality cannabis content and aims to connect marijuana consumers while supporting the legalization movement. It does not require a user’s name, email or phone number to join, providing privacy and anonymity. The company says it seeks to build a marketing and distribution channel for legal cannabis and to empower the legalization movement. MassRoots closed $150K in seed funding from members of the ArcView Group and is using the funds for user adoption. The company is continuing to raise capital.

Total raised

$1M

Funding rounds

2

Latest round

Equity

Latest activity

Mar 2014