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Matcherino

2150 North 107th Street, Seattle, Washington, 98133, United States

Overview

Matcherino builds software and fintech to power esports tournaments, offering bracketing, player registration, payouts, ecommerce, and event sponsorship tools. Its platform includes mechanisms to grow prize pools—fan purchases of in-game content or merchandise and click-through sponsor campaigns—and secure prize-pool escrow with transparent, tax-compliant distributions. The company has powered over 6,500 esports events and its escrow services have paid out more than $2.4 million in prize money. Founded in 2015, Matcherino works with partners like EA, Blizzard, and Gamestop and reports interest from additional publishers such as Microsoft. Facing rapidly growing demand from publishers and brands, the company plans to scale the organization to engage the estimated 240 million active esports enthusiasts worldwide. Financially, Matcherino recently raised an additional $1.5 million as part of its Series A-1, bringing that round to $4.1 million. Matcherino builds software that enables game publishers and tournament organizers to run esports events and provides tools for sponsors and brands to engage audiences. The platform includes prize-pool management features, the ability for fans to buy custom game content, actionable advertising campaign support for sponsors, and financial services such as prize-pool escrow and tax-compliant prize distribution. The company says it has powered over four thousand tournaments. Matcherino plans to use the $2.7M Series A-1 proceeds to expand its go-to-market and platform development teams and to support its global ecosystem of publishers, organizers and brands. Product roadmap items include expanded prize-pool management, custom game content commerce, and programmatic sponsorship campaign delivery and measurement tools. Matcherino operates a crowdfunding platform that lets eSport organizers, tournaments and streamers crowdsource prize pools to create more opportunities for quality tournaments and professional players. The company is building a complete suite of tools for community organizers and streamers to engage audiences and handle community donations efficiently and transparently. Founded in 2015 and based in Seattle, WA, Matcherino graduated from Techstars Seattle in 2015. It is led by CEO Grant Farwell and CTO Mario Gutierrez. The company intends to use recently raised funds to continue platform development and to expand operations and business reach. Matcherino is an eSports engagement platform that promotes streamers and enables fans to discover and crowdfund matches they want to see. Its first product, live for several months, allows fans to crowdfund showmatches and has driven prize pools nearing $1,000, with some fans spending hundreds on a single match. The platform connects players, fans, brands and streaming services such as Twitch and YouTube Gaming. Founded by avid gamers led by CEO Grant Farwell and CTO Mario Gutierrez, the company participated in the TechStars Seattle class and is based in Seattle. Matcherino plans to add more products to help both established and up-and-coming streamers manage and grow their audiences. The company has raised $1.4 million to date and is targeting a rapidly growing eSports audience (about 200 million viewers, projected to 335 million by 2017) and the $3.8 billion video game content market.

Total raised
$7M
Funding rounds
4
Latest round
Series A
Latest activity
Aug 2019

Industries

  • Crowdfunding
  • eSports
  • Software
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Recent funding

  1. Series A

    Aug 2019

    $2M

  2. Series A

    Dec 2018

    $3M

  3. Equity

    Jul 2017

    $2M

  4. Equity

    Dec 2015

    $1M

Team