MediaBrix provides a platform to deliver contextual and emotionally targeted mobile brand experiences for advertisers. The company’s products are integrated in more than 1,000 apps and have run campaigns for brands including Merck, AT&T, Hershey’s and Ford. It is led by co-founder and CEO Ari Brandt, with Richard Kosinski as President and Global Chief Revenue Officer. MediaBrix said it will use the new funds to ramp its programmatic offerings, invest in R&D and expand its data sciences team focused on consumer receptivity. In 2016 the company added Canadian offices alongside presences in San Francisco, Los Angeles, Detroit, Chicago and New York, and formed partnerships with Two Dots and Kik. The company has raised $18M in total funding to date. MediaBrix operates a turnkey ad platform that enables agencies, advertisers and developers to deploy rich media advertising within social streams online and via mobile. The company provides a holistic advertising solution to reach consumers across social networks, publishers, applications and games, with products including Social Flex, Social Views and Social Pulse. MediaBrix cites an audience of over 500 million both online and via mobile devices. Social Flex is positioned as a monetization platform for application and game developers to reach users who do not purchase virtual goods. Proceeds from the recent financing will accelerate sales expansion, scale the organization and support innovative product development. MediaBrix is based in New York and is backed by Edison Ventures and Revel Partners.

Total raised

$11M

Funding rounds

2

Latest round

Equity

Latest activity

Aug 2016