Mediastay builds a Tapjoy-like virtual currency platform called OfferMatch used to monetize its own games and third-party partner sites and Facebook applications. The company publishes sweepstakes and casual games such as Kingoloto, Grattage, Lucksurf and DiamondsQuest, and counts over 15 million players across 14 countries. Founded in 2000 by a group of teenagers, Mediastay is a 60-person team with offices in Paris, Brussels and San Francisco and is the only French company accredited by Facebook to provide advertising solutions to app developers. It has made small acquisitions in the past (including LuckySurf in 2008) and the founder has hinted at potential further acquisitions. The business has been expanding internationally, recently launching Kingoloto in Brazil and considering additional offices. The company closed a new funding round to support further international development and product launches.

Total raised

$22M

Funding rounds

1

Latest round

Series B

Latest activity

Apr 2011