Mercury offers a platform that creates NFT-gated fan communities, digital collectibles, and exclusive experiences (interviews, limited NFT drops, marketplace) tailored to student-athletes and university athletic programs. The company partners directly with student-athletes and athletic departments to design bespoke community platforms that reflect collegiate traditions and fan behaviors. Mercury is best known for Kansas University’s Rock Chalk fan site and the University of Kentucky’s Blue Chips community and has partnerships with UCF, Clemson, Oklahoma, Villanova, and others. The platform supports NIL signings and athlete monetization through Web3-enabled experiences and digital passes. Mercury plans to expand partnerships, grow its NIL roster of student-athletes, and broaden its fan-experience offerings. The company was founded in 2021 and operates from Boston.

Total raised

$8M

Funding rounds

1

Latest round

Seed

Latest activity

Oct 2022