MindTouch is a SaaS solution for customer success and engagement that turns existing product and help content into a revenue-producing customer engagement channel. The platform combines CRM customer records with customers' self-service behavior, delivers mobile-ready, SEO-optimized content sites, and claims to boost organic traffic, increase time on site, and reduce bounce rates. Founded in 2005 in San Diego, MindTouch serves enterprise and high-growth customers including Whirlpool, Newmar, MakerBot, Remington, Code42, Zenefits, Zuora, and Docker. The company had been bootstrapped to profitability prior to this financing. MindTouch will use the new funds to expand product capabilities and build integrations with systems such as Salesforce, SAP, and Oracle. It also plans to grow its marketing, business development, sales, and engineering teams as it defines a software category focused on customer self-service and product adoption.

Total raised

$12M

Funding rounds

1

Latest round

Series A

Latest activity

Jan 2016