
Mist
Level 3, Salesforce Tower, 180 George Street, Sydney, New South Wales, 2000, Australia
Overview
Mist provides an AI-driven wireless platform designed for the Smart Device Era that makes Wi-Fi predictable and measurable by providing visibility into the user experience and replacing manual IT tasks with proactive automation. The platform brings enterprise-grade Wi-Fi, BLE, and IoT together to deliver personalized, location-based wireless services without requiring battery-powered beacons. Led by CEO and co-founder Sujai Hajela, the company has over 150 reseller partners worldwide, including distributors in North America, EMEA, and Japan. Mist closed a $46m Series C, bringing total investment in the company to approximately $88m. The company intends to use the funds to grow global sales and marketing, continue investing in engineering—especially in AI—develop a channel of managed service providers (MSPs), and collaborate with ecosystem and OEM partners. Its product focus remains on automation and improved visibility into user experience to support large-scale enterprise deployments. Mist offers a wireless platform that lets organizations "think centrally and act locally" via a combination of cloud-based intelligence and on‑premises enterprise-grade access points. The solution is built on a modern microservices cloud architecture and uses machine learning to automate tasks such as event correlation, location, and clustering. Mist’s platform is aimed at simplifying wireless operations and delivering personalized services to mobile users. The company is led by CEO and co-founder Sujai Hajela. Mist will use new funding to grow sales and marketing resources, continue investing in engineering and product development, and build a channel of Managed Service Providers. It also plans to collaborate with ecosystem and OEM partners to expand adoption.
- Total raised
- $74M
- Funding rounds
- 2
- Latest round
- Series C
- Latest activity
- Feb 2018
Industries
- IT Infrastructure
- Professional Networking
- Software
- Wireless
Recent funding
Series C
Feb 2018
$46M
Series B
Oct 2016
$28M