Mitra has built its brand around a proprietary ‘Chakki Fresh’ stone-grinding process that preserves the nutritional value and freshness of its flours, targeting consumers who want premium quality at mid-range prices. The company plans to broaden its portfolio into millet-based, gluten-free, sugar-free, diabetic-friendly flours and organic spices, while extending distribution into GCC countries. A new 3,000-ton refined flour plant scheduled to go live in October will employ smart manufacturing technology to boost efficiency and lift monthly recurring revenue from Rs 12 crore to Rs 17 crore by November 2025. Mitra claims rapid growth, scaling revenue from Rs 11 crore in FY24 to Rs 40 crore in FY25 and projecting more than Rs 120 crore this year, all while remaining EBITDA positive. Strong customer loyalty is evidenced by a 92% repeat purchase rate. Looking ahead, the company is preparing for a Series A round in April 2026 at an anticipated valuation of Rs 500 crore to fund additional manufacturing capacity, product-line extensions, and geographic expansion.

Total raised

$2M

Funding rounds

1

Latest round

Equity

Latest activity

Aug 2025