Mium Lab, formerly Les Miraculeux, produces high‑quality dietary supplements in gummy form designed to combine enjoyment with health benefits. The company rebranded to Mium Lab to ease international expansion; the name is described as a contraction of “miraculeux” and “premium.” Founded in 2019 by David Gueunoun, the startup emphasizes premium product positioning and broader market growth. It has secured multiple fundraisings to support scaling and marketing. The group M6 has taken a minority stake and will back the company with a large 360° media plan across its channels. TV presenter Karine Lemarchand has been named the brand’s ambassador to boost awareness.

Total raised

$5M

Funding rounds

1

Latest round

Equity

Latest activity

Feb 2023