MNTN provides a self-serve marketing software platform that brings performance and simplicity to Connected TV advertising. The platform enables advertisers to buy premium CTV inventory and measure performance in real time across the top 150 streaming networks, including CNN, Discovery+, ESPN, Hulu and Food Network. MNTN has expanded its creative and production capabilities through acquisitions of Maximum Effort and QuickFrame to innovate the traditional TV buying and creative process. In Q4 2021 the company raised $119 million in a Series D round co-led by funds and accounts managed by BlackRock and Fidelity, and said it will use the capital to invest in its platform, products and people. The company is positioning itself to capture rapid Connected TV growth: over 221 million viewers prefer streaming and CTV ad spend rose 59.9% year-over-year to $14.44 billion in 2021, with estimates of $29.5 billion by 2024. Existing investors include Baroda Ventures, Greycroft Partners, Mercato Partners, Qualcomm and Rincon Venture Partners.

Total raised

$119M

Funding rounds

1

Latest round

Series D

Latest activity

Feb 2022