MobileDevHQ provides App Store Optimization (ASO) tools and analytics that help developers and publishers choose keywords, track rankings, and benchmark competitors across Apple and Google app stores. The company has expanded beyond ASO to offer enterprise-oriented insights into media/PR coverage, social sharing, and web-to-app user flows. MobileDevHQ maintains a database of 2 million apps and 350,000 keywords, has seen over 10,000 sign-ups, and counts hundreds of paying customers from $14/month indie plans to enterprise clients. The team of five plans to use new funding to further product development, flesh out enterprise features for all customers, and hire backend and front-end developers plus operations, sales, and marketing staff. Its roadmap emphasizes making primitive tools full-featured and adding machine-learning and big-data capabilities to improve recommendations.

Total raised

$1M

Funding rounds

1

Latest round

Equity

Latest activity

Dec 2012