Motion is a London-based care technology startup founded by Zeezy Izenman that provides a cloud platform to modernize care-home operations. Its software captures real-time data from care delivery, automatically generates contextualized updates, and shares them with families and managers, thereby reducing paperwork and improving transparency. The system currently supports more than 3,000 users across the UK care sector. Motion’s product roadmap includes deeper integrations with existing care-management systems and more advanced analytics features to inform care planning. The company also plans to scale its go-to-market effort nationwide by expanding its sales and marketing team. Financially, Motion has secured over £250,000 in outside capital to date, combining angel funding from experienced tech founders with a competitive Innovate UK grant. These funds will underpin product enhancements and market expansion as the company pursues further growth in the elder-care SaaS market.

Total raised

$0M

Funding rounds

1

Latest round

Equity

Latest activity

Jun 2025