NewsGuard builds a ratings and "Nutrition Label" system that evaluates the 7,500 most accessed and shared news and information websites in the U.S., assigning Green, Yellow, or Red ratings. The company will hire dozens of trained journalists as analysts; two analysts independently review each site and produce editable Nutrition Labels, with senior editorial officers resolving disputes. A 24/7 SWAT Team will rate newly trending sites in real time. NewsGuard will supply free browser plug-ins to news literacy groups, schools, and individual consumers and will license its ratings and labels to social media, search platforms, and other aggregators. The company plans to launch in the U.S. ahead of the mid-term elections and then expand to other countries. Financially, NewsGuard has raised $6M in funding to support these operations.

Total raised

$6M

Funding rounds

1

Latest round

Equity

Latest activity

Mar 2018