Niche is an ad-free, decentralized social network that organizes users into member-owned, interest-based clubs. Each club issues unique tokens that reward engagement and content creation; tokens can be used for commerce, event admission, membership status, and exchanged for real currency. The platform emphasizes privacy and aims to remove advertising and algorithmic incentives that drive sensational content and addiction. Niche is building on NEAR and is positioning itself as a Web3 alternative where networks contribute to members' net worth rather than platform profit. The company is led by Christopher Gulczynski (co-creator/CPO of Bumble and co-inventor of Tinder’s swipe) and Zaven Nahapetyan (former senior engineering manager at Facebook). Niche is launching a beta and is inviting participants to apply.

Total raised

$2M

Funding rounds

1

Latest round

Seed

Latest activity

Aug 2022