NORI designs travel luggage, bags, packing cubes, and organisers tailored to how women actually pack and travel, with products such as its recently launched Carry On Wheelie and an Organisers range that drove early traction. The brand emphasizes organisation, ergonomics, and a feminine design language. Co-founded in 2025 by Meenakshi Vyas and Rashika Nayak and based in Bengaluru, NORI targets solo and business women travellers in India’s growing travel market. Within months of launch the company has served more than 4,000 customers and is tracking toward an annual run rate of Rs 2 crore. Early operating metrics include an NPS above 9 and a 20% repeat purchase rate within a 60-day window. The company plans to use its new funding to broaden its product lineup and grow sales across digital and offline channels.

Total raised

$0M

Funding rounds

1

Latest round

Seed

Latest activity

May 2026