Noshi produces an edible food paint that leans into kids' tendency to play with their food to encourage eating. Founder Tomo Delaney developed the product after noticing his children's pickiness and first pitched it on Shark Tank in 2017. Walmart stores around the country have begun stocking Noshi, and Delaney says demand has become overwhelming. The company gained a high-profile investment that has fast-tracked its exposure on the show. Growth and day-to-day operations have been constrained by Delaney's caregiving responsibilities while his wife suffers serious health issues. The business received outside capital to support expansion and retail traction, though the article does not disclose revenue or other operating metrics.

Total raised

$0M

Funding rounds

1

Latest round

Equity

Latest activity

May 2023