Launched by Naturals Salon, NXTFACE combines proprietary AI skin-assessment technology with a dermatologist-formulated product line targeted at younger Indian consumers. Users upload a selfie and, within seconds, receive personalised product suggestions generated by an LLM-based engine that focuses on biology rather than beauty scores. The portfolio opens with serums, sunscreens, lip balms and day creams, all priced around ₹550 to keep the range accessible. R&D support is provided by cosmetic-ingredient specialist Connell, while Bombay Shaving Company’s 100Days arm assists with D2C logistics, marketing and CAC optimisation. NXTFACE will adopt an omni-channel strategy, retailing through its own site, Amazon and Naturals’ 700+ salon network. Backed by an initial ₹10 crore investment, the company is targeting ₹100 crore in revenue by end-2026 and ₹500 crore within four years, signalling aggressive growth ambitions. Its near-term roadmap includes expanding the “Dark is Beautiful” line that addresses the specific needs of deeper skin tones and broadening distribution beyond Tier-I cities.

Total raised

$1M

Funding rounds

1

Latest round

Equity

Latest activity

Nov 2025