Optimly operates a public AI brand index that serves verified structured descriptions of companies for AI agents and offers a paid layer called BrandVault for monitoring and fixing brand representations. The startup’s product set is designed to let brands claim and correct the information used by generative AI chatbots. Optimly plans to develop its BrandVault further and make its optimization results repeatable by running A/B tests to confirm specific profile updates yield measurable changes in AI responses. Financially, the company has raised $900,000 to date, including an $800,000 pre-seed round in 2026 and a $100,000 raise in late 2025. Optimly was founded in 2025 by CEO Apurva Luty and is headquartered in Seattle.

Total raised

$1M

Funding rounds

1

Latest round

Seed

Latest activity

Jul 2026