Ovation offers a hospitality-focused software platform that begins with a two-question guest survey and expands into tools for managing feedback, online reviews, and day-to-day store operations. The Salt Lake City company positions itself as a partner rather than a traditional SaaS vendor, emphasizing human connection to drive higher customer satisfaction and revenue. Its technology is used by more than 1,000 restaurant brands, including Dave's Hot Chicken, Swig, The Great Greek, and Mooyah, reaching thousands of individual restaurant locations. Operators use Ovation to surface actionable insights and resolve issues before they lead to lost business, enabling timely guest recovery. Investors who also use the product praise its ability to deliver real-time, store-level insights. Ovation has raised $12 million in total funding to date, indicating prior capital of about $9 million before the latest round. The new funds will support continued product development and expansion across additional restaurant groups, furthering its mission to strengthen guest relationships in multi-unit dining.

Total raised

$10M

Funding rounds

4

Latest round

Equity

Latest activity

Feb 2026