Ovelin's core product is WildChords, an interactive, gamified iPad app that teaches beginners guitar by recognizing chords via the iPad's microphone and turning the guitar into a controller. The app evaluates users' performance and offers real-time feedback while players progress through levels within a narrative. WildChords launched on the iPad in mid-November and garnered over 100,000 downloads in its first month. The company monetizes with free content plus in-app purchases for additional material. Ovelin says it will use the funding to further develop WildChords and extend the concept to desktop and mobile games to teach beginners other instruments. The article notes the company aims to change how people learn instruments through interactive musical games.

Total raised

$1M

Funding rounds

1

Latest round

Seed

Latest activity

Feb 2012