OWND is developing a curated fashion NFT platform that will list handpicked digital collectibles from major brands such as Nike, Adidas and Gucci. The platform is positioned to offer utility beyond collectibles, with NFTs affording customers physical items, exclusive drops, in-person meetups and other benefits. OWND emphasizes ease of access: its NFTs can be purchased using Apple or a credit card. The company raised $750,000 in pre-seed funding ahead of the platform launch planned for April 2023. Founders Anker Bach Ryhl and Mads Lunau Liechti launched the idea after finding existing crypto platforms too technically complex for mainstream users. OWND targets internet-native Gen Z adoption and aims to compete with broader marketplaces by focusing on curation and cultural utility.

Total raised

$1M

Funding rounds

1

Latest round

Seed

Latest activity

Feb 2023