Owned It converts the order confirmation page into a post-checkout social-commerce channel, offering tailored incentives to encourage customers to share purchases via Facebook, Twitter, email and potentially Pinterest. The product is available as plugins for Magento, Opencart, Zencart, Ubercart and osCommerce, and can be integrated via JavaScript or bespoke implementation. It displays contextual offers (discounts, free delivery, cash back) to drive referrals and cross-sell at the moment of highest customer engagement. The platform includes an analytics dashboard with A/B testing, referral and click tracking, sales attribution and the ability to drill down to individual customer sentiment and comments, enabling retailers to target influential customers. Owned It says it is already working with merchants in 18 countries across consumer electronics, gadgets, gifts and fashion. Pricing is free up to 500 transactions per month and starts at $49/month for 1,000 transactions; the company is a graduate of Oxygen Accelerator and has raised £100,000 from Finance Birmingham and private investors.

Total raised

$0M

Funding rounds

1

Latest round

Equity

Latest activity

Jan 2013