LookBookHQ provides a software platform that delivers content about a company and its products or services whenever and wherever people click. Its Intelligent Content Platform integrates with customers' existing marketing technology stacks. The company serves marketing and sales organizations by surfacing and delivering relevant content to prospects and customers. LookBookHQ is led by CEO Mark Opauszky. It raised growth financing to accelerate product innovation and organizational expansion. The company planned to use the funds to grow to more than 100 employees by the end of 2017. LookBookHQ is a Toronto-based content marketing automation platform that helps B2B marketers move buyers through automated journeys of relevant content. The platform integrates with marketing systems such as Oracle Eloqua and Marketo and uses a proprietary recommendation engine. Its customers include nearly 100 mid-market and enterprise companies, among them Thomson Reuters, Intel Security, Vodafone, Adobe and Western Union. Led by Co-Founder and CEO Mark Opauszky, the company focuses on educating and influencing purchase decisions for both known prospects and anonymous visitors. LookBookHQ plans to use recent funding to expand platform development, further its recommendation engine, increase sales and marketing efforts, and grow its workforce in the U.S. while adding key roles in Toronto. The company announced a $4M Series A to support these initiatives.

Total raised

$15M

Funding rounds

2

Latest round

Series B

Latest activity

Sep 2017