Founded in 2024, PAYDAY Tunisie operates at the intersection of fintech and insurtech with a dual offering that combines salary-backed financing—allowing employees early access to earned wages—and micro-Takaful protection that provides inclusive, Sharia-compliant insurance coverage. The company targets businesses and their workforces to improve financial wellness and inclusion. Since launch, PAYDAY has processed more than 10,000 transactions totaling over 8.2 million Tunisian dinars, demonstrating strong initial market demand. Building on this traction, the startup is evolving into a comprehensive financial and insurance aggregator, integrating banks, microfinance institutions, and insurers onto its platform. This expansion will enable PAYDAY to serve both corporate clients and individual consumers directly. The firm aspires to become a regional benchmark for financial well-being and inclusive protection across North Africa. Its recent capital raise provides resources to scale these ambitions and enhance its platform capabilities.

Total raised

$3M

Funding rounds

1

Latest round

Seed

Latest activity

Oct 2025