Peckwater Brands
The Bersey Warehouse, 293 Old Street, London, England, EC1V 9LA, United Kingdom
Overview
Peckwater Brands develops a technology platform for kitchen operators focused on delivery, including machine learning-generated menus and operational performance improvements. The system helps restaurants and kitchens streamline virtual brands and multi-franchise operations, integrating with existing kitchens to increase demand across different brands and cuisines. Peckwater builds delivery-only food brands driven by data-led customer insight and operates licensed and shared brands across categories such as chicken and burgers, and with partners like Unilever, Buzzfeed, and Heinz. The company currently operates in 150+ sites and plans to use the new funding to accelerate expansion with the goal of becoming the largest kitchen network in the UK. Financially, this round follows a £3m seed round in October 2021 and brings the business to a reported post-money valuation of £65m. As part of the investment, co-founder Sam Martin will become CEO while co-founder Leo Bradshaw will take the role of Executive Chair. Peckwater Brands builds data-driven, delivery-only food brands that restaurants cook and deliver from their existing kitchens. It owns and licenses multiple brands across categories including chicken, burgers and a vegan offer, and sells via Deliveroo, UberEats and Just Eat. The company combines technology and brand development to give restaurant partners additional services and to sit at the heart of their operations. Peckwater has over 50 partners in the UK, has seen 20% month-on-month growth since last year and is on track to surpass £5 million in sales in 2021. It plans to use new funding to hire across sales, operations and brand development and to expand into the US, Australia and New Zealand. Founded by Leo Bradshaw and Sam Martin and based in London, Peckwater positions the virtual-brand model as a scalable alternative to dark kitchens.
- Total raised
- $22M
- Funding rounds
- 2
- Latest round
- Series A
- Latest activity
- Jun 2022
Industries
- Brand Marketing
- Food Delivery
- Franchise
- Training
Recent funding
Series A
Jun 2022
$18M
Seed
Oct 2021
$4M