The Venture Codex Logo

The Venture Codex

Peerfit

802 E Whiting Street, Suite 14, Tampa, FL, 33602, United States

Overview

Peerfit operates a platform that connects employers and employees with group-oriented fitness locations and classes. The company employs roughly 150 people and is available in about 13,000 locations. Peerfit remains in a growth phase and has not yet reached cash-flow positive. Management says the company is roughly halfway to its goal of reaching a "1 million life mark" of paying users and hopes to cross that milestone this year. On Jan. 1 the company launched Peerfit Move, an offering targeting people 65 and older. Leadership intends to use the latest financing to lock down 2021 numbers and to fuel further growth toward a planned Series D. Peerfit operates a digital platform that enables insurance carriers, brokers and employers to provide benefits programs giving employees access to a network of fitness studios and gyms and a variety of classes paid for with workplace wellness dollars. The platform also empowers consumers to access flexible fitness experiences and manage them through a digital dashboard. Led by Chairman and CEO Ed Buckley, III, Ph.D., Peerfit focuses on personalized fitness experiences for workplaces and carriers. The company said it will use new funding to expand its core brand and reach more employers and employees. Peerfit also plans to grow into the Medicare Advantage space with a product called Peerfit Move. The company is based in Tampa, Fla. Peerfit operates a digital platform that lets insurance carriers, brokers, employers and employees use workplace wellness dollars to book classes at fitness studios and gyms. Users sign up for classes and redeem credits through a Peerfit dashboard. The company positions itself as a market leader in personalized corporate fitness experiences. Peerfit is based in Tampa, FL. Leadership says the company will work with corporate partners to grow and continue to redefine wellness offerings. Peerfit was recently selected by Engage as a member of Engage's third cohort. Peerfit operates a digital platform that lets insurance carriers, brokers and employers access a network of premium fitness studios offering a variety of classes for all levels of fitness. Companies only pay for employees who use Peerfit, enabling organizations to instantly upgrade their wellness programs without a premium price. The Peerfit Studio Network includes more than 2,000 fitness studios across 43 states. Led by CEO Ed Buckley, III, the company intends to use funds to accelerate growth. The company closed an $8M Series B and has raised $10.3M from private investors over the past year. Peerfit announced an expanded board of directors including co-founders Ed Buckley, III and Scott Peeples, alongside Jeff Vinik, Lee Arnold, Marc Blumenthal and Jim Philip. Peerfit is a Tampa-based digital platform that delivers employee health benefits and corporate wellness programs through a network of premium boutique fitness studios. The platform provides insurance carriers, brokers and employers access to a variety of classes that cater to all fitness levels and is paid for using workplace wellness dollars. Companies only pay for employees who use Peerfit, allowing organizations to upgrade wellness offerings without a premium price. More than 30,000 people currently have access to Peerfit’s network across more than 30 cities. Leadership includes CEO Ed Buckley, III, Ph.D., president Scott Peeples, chief growth officer Todd Slawter and CTO Adam Lowe. The company will use the funds to continue developing the platform and expand its reach nationally.

Total raised
$39M
Funding rounds
7
Latest round
Equity
Latest activity
Jan 2020

Industries

  • Fitness
  • Health Care
  • Wellness
Visit website

Recent funding

  1. Equity

    Jan 2020

    $10M

  2. Series C

    Mar 2019

    $18M

  3. Series B

    Jan 2018

    $8M

  4. Equity

    Jun 2017

    $2M

  5. Equity

    Nov 2016

    $0M

Team

  • Ed Buckley, PhD

    Chairman & CEO

    LinkedIn
  • Todd Slawter

    Chief Growth Officer

    LinkedIn
  • Christopher Patton

    SVP, Operations & Network Partnerships

    LinkedIn
  • Maria Juan

    Vice President of Marketing and Communications

    LinkedIn