Iris Mobile provides a marketing platform that allows brands to deliver rich media messages—pictures, videos, coupons, promotions, extended text and web links—to any mobile device on any operating system and carrier. The platform also enables brands to track campaign analytics and consumer behavior. Customers include global brands such as IKEA, Cartier, Pink, Avenue and Kellogg’s, as well as agencies like Leo Burnett, 89 Degrees, Edelman and The Marketing Arm. The company is led by CEO Cezar Kolodziej alongside Nick Doulas and Deep Malik. Iris Mobile intends to use the financing to expand product development and ramp sales and marketing initiatives.

Total raised

$3M

Funding rounds

1

Latest round

Series A

Latest activity

Oct 2013